Football Shirts

Birmingham City have completed a record sponsorship deal for five year to have Xtep International Holdings Ltd as kit and traningwear manufactures.

The deal starts next season and makes Birmingham the first team in the league to wear shirts made by Xtep

Birmingham City FC’s Vice Chairman, Peter Pannu commented: “This is a fantastic deal for the football club.

“Not only is it a superb deal commercially, being the biggest sponsorship the club has acquired, but also on a brand level as it promotes the club internationally.

“Xtep are big players in the sportswear market in China and this partnership will expand the Birmingham City FC brand in the Far East.”

Back in the Premiership Birmingham City have a new shirt for the coming 2009/10 season. Made by Umbro and keeping last years sponsored F & C Investments the kit will used in a Friendly next month against Real Sporting De Gijon.

A similar design to the Southampton shirt the top is white with blue arms and front.

Runners up of the Championship this season Birmingham have released a new away kit for the coming season in the Premiership.

Made by Umbro and sponsored (huge sponsor on the shirt) F&C Investments the shirt is black with a yellow and white trim on the arms and neck.